Stephanie Heckenkemper: Guest Speaker at American Marketing Association
Last week I presented at the American Marketing Association and shared a presentation I put together specifically for marketers: WHAT DO I SAY TODAY: CONTENT & COMMUNICATION PLANNING. The AMA is a professional association here in Tulsa that brings together marketing professionals and related vendors for both professional development and networking and they meet monthly at the Summit Club in downtown Tulsa for speaker luncheons.
Content development is at the core of all marketing messaging and the tone, platform, and frequency are the moving parts that ebb and flow around it. I enjoyed talking with this group and appreciate that so many were interested in this topic.
Thank you to the team over at the AMA for inviting me to speak with your colleagues.