Kickstart Your political Campaign
To say we love #RunTulsaRun is an understatement! It doesn’t get much better than working an account that has a positive message, great community engagement and allows for a lot of creativity. Heckenkemper has taken over the Tulsa Federal Credit Union Tulsa Run’s social media strategy for 2018.
Websites, Fundraising & Social Media
A look Back... Change in Social Media
I've put together a few notes and guidelines to help you kickstart your campaign off on the right foot. While there are numerous options for web hosting, donation processing, etc I've put together a plan outlined below that is a collection of platforms and systems that are known to be very user friendly, quick to set up and competitive pricing. This checklist is intended to help you overcome the hurdle of too many choices and not understanding which systems work together.
How to Post On Facebook
Things have changed a lot! When I started at Heckenkemper, I wrote content and that was pretty much it. The demands for social were all information via text. It’s crazy that in just four years, I look at my job now and it’s slowly evolved into something so different. After text came links to provide MORE information, resources and news. Then came images to make posts more eye-catching and vibrant. And finally, video. But one thing has not changed in all this evolution …each one of these components is still vastly important!
Live Video Tech & Gear
Your timeline is where you can see your posts or posts you've been tagged in displayed by date. Your timeline is also part of your profile. You can post to your timeline either from the top of your timeline or from News Feed:
Insert Video on Your Squarespace Website
The gear you need to upgrade your video! Video is now a mainstream component of a successful content strategy and live video should be a regular rotation in your social media mix.
The most powerful word I know
Have you ever tried to insert video into your SQUARESPACE website only to have this mess appear after your video finishes? SO FRUSTRATING!
Watch this tutorial to learn how to embed a video into your website without the Suggested Video screen.
Stephanie Heckenkemper: Digiknow 2.0 Conference
50% discount on the 1 Hour Clarity Call this month | Use Promo Code: YET2018 | Expires 3/31/18
TULSA WORLD: Local business leaders see both opportunities and challenges in coming year
Thank you to Association for Women in Communication for inviting Heckenkemper to be a part of their DigiKnow 2.0 conference this week! I was honored to be asked to present and jumped at the opportunity to lead a session about Advanced Social Media Strategies
FUEL 66 TULSA
How will the economy and industry perform in 2018? We asked local business leaders what they thought the new year would bring. From banking to real estate, energy to entrepreneurship, read about their expectations for Tulsa.
BRAVO SCHOOL OF PERFORMING ARTS
We don’t like to brag that we have the absolute coolest clients… but we have the coolest clients ever! Fuel 66 Tulsa is a food truck park / full-service bar with patios, tvs for all sports, stage, yard games (including GIANT Jenga) where you can bring the kids and dogs by day or have a late night with your friends all on historic Route 66.
WIN A FREE WEBSITE MAKEOVER
Voice + Acting + Musical Theatre + Adorable Kids? Seriously, this is a FUN client! Bravo School of Performing Arts came to us with a need to reach new parents and connect with current parents. Heckenkemper took over Facebook with a plan to get them organized through a set of monthly posts to promote the business, showcase the kids, inform current parents and provide resources.
Questions To Interview A Social Media Manager
Sherri Ledbetter won a website makeover of her site www.ledbetterwrites.com + 1 year of free web hosting! Stay tuned for the big reveal of her new website coming in January 2018!
Cause Marketing; Is It For You?
Has the time come to hire a social media manager? If you are passing off social media to your marketing department or adding it on to someone else’s job in the company, you are probably ready to hire!
Build your Brand Style Guide: Basic Tutorial
Have you ever heard of Cause Marketing? It’s a fairly new term that I first heard about at a Spark & Hustle event a few years ago. Although as a practice cause-marketing shares many common traits with other types of marketing, giving, or fundraising efforts for social, charitable, and philanthropic organizations, these terms are by no means the same. Here’s a very strait forward take away from the Spark & Hustle website, take a moment to run through the highlights and reflect if this may be a good strategy to implement in 2014 for you and your company.
Cityscape Home Mortgage
First, let's really get down to the basics. A brand style guide is a compilation of the images, fonts, colors and details that collectively make up your brand. Yes, it is important to use the same shade of blue from your logo on your website, business card, and ads, etc.
Tulsa Town Hall
CITYSCAPE HOME MORTGAGE | SOCIAL MEDIA
Cityscape Home Mortgage is a locally owned mortgage company. The team over at Cityscape wanted to increase their engagement on social media to stay top of mind with their network and to increase web traffic for referral leads.
Website | Email
TULSA TOWN HALL | Website
ABOUT THE CLIENT
This is the second time I've designed a website for Tulsa Town Hall and loved the opportunity to give their site a refresh.